for heart-centered coaches, therapists & healing professionals
her Self CEO
A 5-Month Business Training & Internal Family Systems Leadership Circle for Spiritual Women Entrepreneurs
Where Inner Mastery Creates Sacred Impact
Join the waitlist to be notified when registration opens
As a sensitive, soul-oriented woman business owner, what you most want, deep down, is to know that you served and lived at your highest capacity and fulfilled your potential.
But the reality is, you’re spending much of your time feeling:
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Stuck and frustrated
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Scared and doubting yourself
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Overwhelmed
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Exhausted
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And wondering why you’re working so damn hard– with so little to show for it.
"THIS IS THE single most valuable investment I've made in myself and my business."
"Beyond the external results, there has been a profound internal shift. I now feel like I am leading my business from my higher self, making decisions from a resourced and grounded place, rather than chasing trends or reacting to outside pressure."
EMMA MULVANY; WOMEN'S EMPOWERMENT MENTOR
her Self CEO is for You if You Know It’s Time to Finally:
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Take care of yourself first. If you’re not thriving personally, how can you support others sustainably?
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Make more money (it's time to have consistent 10K+ months), have more time freedom, take more time off (no more working on the weekends or skimping on vacations), and stop trading hours for dollars
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Stop feeling so isolated and working in an echo chamber of one
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Heal wounds around being visible, procrastination, charging premium prices for your services, the patriarchy, self-doubt and inner criticism, imposter syndrome, unworthiness, and more
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Stop engaging in tactics from the "Bro Marketing Machine" that burn you out and overwhelm you
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Embrace feminine rhythms to help you get to whatever your next level is
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More fully embody your true purpose, in a profitable, enjoyable, sustainable way.
“Prior to joining this program, I was feeling overwhelmed, scattered, and unsure of my path. Not only that, I was having difficulty believing in myself and my success. I felt alone and pretty hopeless that things would improve."
"If you're looking for support, a clearer vision, and a safe container to work through inner and outer obstacles in your business and your life, this is the program for you."
JOANNA LAY; PSYCHOTHERAPIST
Business made sacred…feminine... and sustainable.
Because most business coaching programs don’t understand the inner work that’s needed to share one’s gifts with the world.
And most therapeutic programs don’t understand the business acumen required to sustainably bring one’s gifts into the world.
This program combines practical and transformational tools: Intuitively inspired action plans, Internal Family Systems group mentoring, step-by-step training, and support.
her Self CEO fuses the in-depth learning of an online course, the wise counsel of a women’s circle and mastermind, and the intimate support and honest reflection of group mentoring.
“I have never felt more of an inner wealth, prosperity, an inner sense of calm and knowing than I do now.”
"Before joining this program, I was struggling with low self-esteem around building my yoga business. I wasn't sure if I was cut out for it or not!
I’ve loved Sara's feedback as I’ve been building out my offerings and pricing structure. I’ve implemented these and am proud of this!! I feel Sara gave me the confidence to go for it and to trust myself, which I am doing!"
– Jennifer France; Yoga Teacher
"Now I have a business that is in resonance with my heart and the work I feel I am here to do."
"When I started my entrepreneurial journey in earnest back in 2016, I often felt lonely (and alone) walking that path. I often felt like I was spinning my wheels, spending a lot of time, energy, and money yet with no clear plan or vision for what I wanted my business to be, which ultimately led me nowhere.
So when I began working with Sara and joined this program, it felt like coming home to a place where like-minded women entrepreneurs spoke the same language as me. It felt like I could finally breathe."
– Michele Neyers; Writer & Coach
"If you are a heart-centered female entrepreneur looking for a program that distills a variety of high-level business information into digestible and actionable steps, then this is the program for you."
"Before joining this program, I was struggling with clarity and wanted more connection and guidance regarding my business.
– Carrie Haynes, LPC
"This program is providing me with useful tools, tips, and information for creating my soul and heart-centered business in ways that feel accessible, thoughtful, impactful, and sustainable."
"After becoming a Certified Chef followed by an Integrative Nutrition Health Coach, I found myself struggling with feelings of doubt in my skills, capabilities, and abilities centered around a lack of confidence, self-worth, and a harsh inner critic.
Sara’s techniques, including IFS tools such as parts mapping and guidance, have allowed me to give myself more grace, and space to process and integrate feelings and emotions and move forward, step-by-step, towards wholeness."
– Sonia Perez Halladay; Certified Chef
Whether you want to change the world, or simply change your business model so you can spend more time with your family…
Whether you want to experience full-spectrum healing and self-actualization through your entrepreneurial path...
Or simply want to learn to take exquisite care of yourself and your loved ones…
Whatever your ideal vision is...
her Self CEO will help you create it.
Meet your guide
About Sara Avant Stover
Sara Avant Stover is a bestselling author, Level 3 Certified Internal Family Systems (IFS) Practitioner, intuitive business strategist, and expert in women's spiritual ledership for over twenty years.
After a cancer scare upon graduating Phi Beta Kappa and summa cum laude from Columbia University’s all-women’s Barnard College, Sara moved to Chiang Mai, Thailand– where she lived and worked for a decade and went on to become a leading yoga instructor in Southeast Asia.
Sara specializes in supporting women to discover and fulfill their true potential at the intersection where entrepreneurship meets personal and spiritual growth. Through her work with spiritual women entrepreneurs, she creates transformative containers that blend practical business strategy with deep inner healing work.
Her work has uplifted the lives of tens of thousands of women worldwide. She has been featured in The New Yorker, Yoga Journal, the Huffington Post, Newsweek, and Natural Health, and on ABC, NBC, and CBS and she lives in Boulder, CO.
